Made for
Alternativet
In collaboration with
Gustav Rørbech & Robin Hvilsom
For each election, we emit 2,700,000 kg of CO2 by printing campaign posters.
Only 24% of Danes are in favor of campaign posters. Less than 5% believe that campaign posters provide useful information. 24% believe that campaign posters should be banned.
The Alternative Party transforms pizza boxes into campaign posters. With "The Alternative Campaign Poster," we eliminate unnecessary waste, have a more enjoyable and interactive experience with citizens, and reach Danish households directly. The pizza box holds strong references to the classic campaign poster, both in form and material. For the 2024 election The Alternative Party will not print campaign posters. Instead, they will print on pizza boxes and distribute them to all participating pizzerias. We will save a lot of CO2, pizzerias will save a lot of money, and Danes are spared from boring campaign posters that litter the urban landscape.
© Adam & Malik